Eyewear brand Warby Parker continues to disrupt its sector by offering affordable products both online and offline, innovating and taking a “do well by doing good” approach, its co-founder and CEO told an audience at IRCE in Chicago.

Dave Gilboa was still a graduate student in 2010 when he and co-founder Neil Blumenthal launched the company out of their apartments.

“The idea was really based on two simple premises,” Gilboa said. “One is that a pair of glasses should not cost more than an iPhone, and two, that eyeglasses could effectively be sold online.” READ MORE