Greg Skalaski, Vice President of Retail at Shawmut, Shares Insights on Impactful Experiential Shopping

Greg Skalaski, Vice President of Retail at Shawmut, Shares Insights on Impactful Experiential Shopping

In the ever-changing retail landscape, it’s imperative for brands to create a strong identity and experience that customers can connect with and immerse themselves in. Vice president of retail Greg Skalaski shared some of the top trends in brick-and-mortar experiences with design:retail to help guide brands looking to build consumer interest and loyalty. Continue to design:retail’s June issue

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