Fendi is the next resident of the Corner Shop at Selfridges with the launch of a new pop-up. The Fendi Kiosk marks the first time a luxury house has taken over the area in its entirety and will be on a larger scale than ever before. Aiming to bring the spirit of a traditional Roman piazza to London, the pop-up incorporates a postcard stand, where visitors can purchase personalized Fendi cards that trace the history of the brand’s FF logo. An in-house calligrapher will be on hand to write messages and the cards can be posted directly from the space. READ MORE