Allen Edmonds opened not one, not two, but three new stores. The first location is on the east coast in the retail capital of the world, New York City. Allen Edmonds is the newest store on the block at Rockefeller Center. The 2,052 SF retail space in New York features a black and gold plated storefront. The design elements feature distressed grey wood and simple black and grey product displays. Classic black and white cityscape photos adorn the walls of the store creating a juxtaposition between the classic Allen Edmonds name and the modern metropolis in which the store resides.
Allen Edmonds bought its signature style to the Midwest and the west coast with an opening on North Michigan Avenue in Chicago and South Coast Plaza in Costa Mesa, California.
Kenneth Park Architects was the Architect of Record and MG2 Corporation the designers that developed the concept for all three projects.
Kenneth Park Architects is a full-service architecture firm with offices in New York and Los Angeles. Kenneth Park Architects specializes in retail, commercial and mixed-use architecture for developers and retailers; and provides services on a national, and occasionally, an international level.
MG2 Corporation partners with businesses around the world to create meaningful transformation through architectural services, planning, interior design, brand strategy, and consulting services. Every day, our design leadership and delivery excellence create opportunities for clients looking to enter new markets, introduce new formats, or simply build their brands and businesses in new ways.