Men’s grooming is one of the fastest-growing segments in beauty, and Hammer & Nails Grooming Shop for Guys is looking to tap into the rising consumer demand.
The company, which provides hand and foot care, haircuts and shaves in what it bills as a “man cave nirvana,” plans to open 50 locations in Texas during the next five years.
The Texas invasion is being led by area representative Ron Guthrie, a franchisee who owns eight The Joint Chiropractic locations, three European Wax Centers, and three Massage Envy Clinics.
Hammer & Nails locations are also planned for Austin, San Antonio, El Paso, Lubbock, Midland, Laredo, and Corpus Christi.