New York-based retailer Lord & Taylor has debuted the Dress Address at its Fifth Avenue flagship in Manhattan. Totaling more than 30,000 sq. ft. across the outpost’s fifth floor, the Dress Address boasts the city’s largest dress selection.
The updated floor will host rotating pop-ups as well as the Gallery for designer dresses. A series of custom screen walls will partition the floor into a variety of atmospheres. The Dress Address also is endowed with 35 upscale fitting rooms clad with new and updated fixtures.