Designed in partnership with Hong Kong-based design house Studio Cassells, the focal point of the store is a custom kinetic wall made from 45 sculptures, each resembling a suitcase inspired by Tumi’s 19 Degree Collection. The traditional storefront window is moved to the back, maximizing the visual impact of the feature wall.

The dynamic wall resembles a canvas with artwork projected onto it, which will change during different artist collaborations, mimicking the concept of an exhibition. A luxurious marble interior highlights products like artworks and is an expression of the evolution of Tumi, showcasing innovation and art together, as shared by Victor Sanz, the brand’s creative director.