Integra Fragrances, a distinguished Italian firm, specializes in crafting scent identities that enhance brand experiences worldwide. The firm is a premium vendor on the Global Vendor Marketplace, a platform that connects industry professionals.
Since its inception in 2006, the company has been a leader in scent branding for global fashion, luxury, design, and hospitality sectors, serving renowned brands like Bulgari, Fendi, and Emirates. Integra Fragrances excels in creating bespoke fragrances that reflect each brand’s essence, transforming customer journeys into unique sensory experiences.
With advanced scenting technology and over 5000 devices installed globally, Integra Fragrances delivers customized solutions across various sectors, including retail, hospitality, banking, and events. Recognized for its innovation, the company was honored with the National Award for Innovation in June 2022 and operates as a Benefit Company, actively contributing to its community and territory.
Company figures:
- Over 50 perfumed countries in the world
- Over 15 years of expertise in the branding and olfactory marketing sector
- +15 fragrance houses collaborate with the company
- +5000 Devices installed worldwide
- Main sectors the company operates in: fashion & luxury retail – hospitality – banking – events
Key to their approach is the profound impact of scent on human emotions and perceptions. Scientifically proven to evoke memories and enhance mood, pleasant fragrances in environments can significantly influence customer perceptions, making brands more memorable and positively perceived over time. Integra Fragrances continues to pioneer olfactory branding, creating immersive sensory experiences that resonate with global audiences.
Why Scent Branding:
- Olfactory branding creates immersive sensory experiences.
- Smell triggers unconscious memories more effectively than images.
- 75% of emotions are activated by the sense of smell.
- Pleasant scents improve mood and enhance environments.
- Scented environments enhance customer perceptions and brand affinity.
Learn more about Integra Fragrances by visiting their vendor profile here.
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