The proposed Cheval Blanc Beverly Hills (Peter Marino Architect)
French luxury goods purveyor LVMH plans to expand its presence on Rodeo Drive in a big way — with an ultra premium hotel intended to be the most deluxe inn in Beverly Hills, which already has its fair share of deluxe inns.
The parent company of brands such as Louis Vuitton, Givenchy and Dom Perignon recently applied for city permission to build a 115-room hotel on property it owns at the corner of Rodeo Drive and Little Santa Monica Boulevard.
The proposed Cheval Blanc Beverly Hills was designed by flamboyant New York architect Peter Marino, who also designed LVMH’s Louis Vuitton and Dior boutiques on Rodeo Drive.
In keeping with Rodeo Drive’s international reputation for over-the-top retail glamour, the Cheval Blanc is intended to be a notch above the competition in Beverly Hills’ high-end hotel market, known for such famous hostelries as the Beverly Hills Hotel and the Beverly Wilshire.
Gucci is set to open a restaurant on the top floor of its flagship store on Rodeo Drive in Beverly Hills, California.
The restaurant, Gucci Osteria, is the latest high fashion branded restaurant to open in the past few years, though it’s not Gucci’s first foray into the culinary sphere. The original Gucci Osteria is located on the famous Piazza della Signoria in the historic 14th-century Palazzo della Mercanzia in Florence, Italy
Michilli Inc is the General Contractor who has worked with the brand on the project.
Today we talk about ALAIN HIRSCH CONSTRUCTION CORP. and we sit down with the Operations Manager, Ariana Marsiglia to learn more about the Company.
Industry: Retail, Food & Beverage, Office
Location: Los Angeles, CA
Employees: +25
Completed projects: +2,000
Tell us about your company. What kind of product or service do you provide?
We are a general construction company with an emphasis on high end/luxury retail construction. However, we are branching out into more into the food and beverage industry as well as offices and other commercial build-outs.
How many employees does your company currently have? Where is your office located?
We have approximately 25-30 employees at any given time and have 1 corporate office in Long Beach, California. With that said, we work in Texas, Nevada, Utah, California and are working on our licensing in Arizona.
What inspired the business and where is your company today?
Our business started with Mr. Alain Hirsch working in construction and creating a relationship with Macy’s. After years of doing work for not only them but several other companies including Conroy’s Flowers we branched out into other luxury lines such as several boutiques for LVMH, Richmond, and Inditex.
In which geographic area did you complete the majority of your projects?
We mainly work in the Los Angeles/Beverly Hills areas but have an extensive list of completed work in San Francisco and Las Vegas as well.
Is your company specialized in completing projects in a specific industry, e.g. Food & Beverage?
Yes, high end/luxury retail shops.
Tell us about one specific project you worked on and which challenges you solved?
Oh boy, probably the most interesting to me was the Zara projects I worked on. They were anywhere between 12,000 – 35,000sf a store and because of its challenges arose nearly on a daily basis. The most strategic challenges were the schedule and staggering work so everything flowed like a well-oiled machine. To see framers on lifts in the kid’s department, tilers on the floor in the women’s department and carpenters assembling furniture in the men’s department was awe-inspiring. We built over 10 shops for them and seeing the sequencing of men working to meet the end date never got old.
Which milestones are you planning to achieve in the next 12 months?
Within the year we plan to bring in more new clients in both the retail and restaurant industries. We are a company that has upward momentum to grow rapidly and are prepared to make investments in our personnel to do just that.
What do you like most about 4URSPACE?
We shall see, so far I like that projects are interlinked between contractor, client, and architect. It’s a great way to see the full circle. Hopefully we can find some great new vendors soon as well.
Van Cleef & Arpels has reopened its Beverly Hills flagship at 300 North Rodeo Drive after a complete renovation in celebration of the shop’s 50 years, and there’s now an organic juice bar.
Now at 6,000 square feet, the renovation, which took about seven months, includes a second-floor expansion that features his and her salons and a dining room.
The new interior now includes ground floor bridal salon, a first for the house, as well as a VIP room with access to a backdoor and the “salon 1906,” which displays heritage pieces from the brand. The oldest piece is from the Twenties.
Dickinson Cameron Construction is a nationwide General Contractor that specializes in high-end retail and restaurant projects. We provide cost analysis and preconstruction services, as well as traditional general contracting services. We are able to accommodate everything from small fit-outs with a quick turnaround, to complete ground-up renovations. We work nationally and have offices in California, New York, and Hawaii.
MCM Worldwide has opened the doors to its first global flagship retail location in Los Angeles. The new 4,427 square-foot boutique is located in the heart of Rodeo Drive in Beverly Hills, California.
The two-story polished brass façade of the retail destination is designed by Kenneth Park Architects, and derives from the signature studs and gems on MCM merchandise.
Creed has built up quite the client list over the last 250 years: From King George III and Queen Victoria to JFK and Sir Winston Churchill, the legendary European fragrance maker has been commissioned by countless royals and political patrons to create one-of-a-kind scents — and this year, the brand brings its iconic perfumes and more to its first west coast boutique in Beverly Hills.
Landing between Berluti and Isaia, the 566-square-foot space offers Creed’s collection of women’s and men’s perfume, bath and body products, candles, and more.
Casadevall North America, LLC is a renowned company within the design and production of luxury and fashion concept environments: from 360-degree store design to singular displays and exclusive packaging.
Milanese jewelry housePomellatohas returned to Beverly Hills after a two-year absence with a new boutique at 214 North Rodeo Drive in the Two Rodeo Drive complex.
The flagship’s design blends California style with Pomellato’s Italian craftsmanship, unconventional luxury and contemporary style within its 1,700-square-foot space.
Brunello Cucinelli, the Italian company operating in the luxury goods sector which specializes in cashmere has opened a new location in Saks Fifth Ave, Beverly Hills.
Lux Brand Cois the General Contractor who has worked on the project.
Lux Brand Co is a retail construction project management leader that specializes in luxury retail build outs and tenant improvements.
The House of Harry Winston, the legendary “King of Diamonds,” and international luxury brand reopened its West Coast flagship salon in Beverly Hills in December 2017. Located at 310 North Rodeo Drive, the impressive 7,022 square foot salon will house Harry Winston’s exquisite jewelry and timepiece collections, including the finest diamonds and rarest gemstones available today.
KRITON Electronicsprovides custom Audio Video & Security design-build solutions for corporations, houses of worship, airports, restaurants, retail stores, luxury yachts, and custom residential homes.
Shawmut Design and Constructionis a construction management firm with a national reputation for building client relationships—and some of the most stunning projects you’ve ever seen.
Stuart A. Weitzman, the American shoe designer, entrepreneur, and founder of the shoe company, credited with making the most expensive shoes in the world, has recently remodeled the flagship store on Rodeo Drive, in Beverly Hills. Store reopened in January 2018
