Category Archives: Milan

1. Swarovski’s New Brick-and-Mortar Concept Beautifully Unveiled in Milan

   February 22nd, 2021 by 4URSPACE

   Posted in Architects, Blu Label, Europe, General Contractor, Italy, Jewelry & Watches, Milan, Projects, Retail, Swarovski, Th3 Standard Inc |

   

   The brand, known for its signature crystal, initiated the revamp under the leadership of Giovanna Engelbert, Swarovski’s first-ever global creative director, who was appointed to the role in May of last year.

   Swarovski has introduced a new brick-and-mortar concept called “Instant Wonder,” which will feature 30 stores in key global markets.

   The 30 “Instant Wonder” stores will include live and digital activations designed in partnership with Paris-based events company Villa Eugenie. The first of these locations was opened in Milan on February 21st.

   The new project was completed by the Architectural and General Contractors firms Th3 Standard and Blu Label.

   

   

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2. Acqua di Parma unveils newly renovated flagship mono-brand boutique in Milan

   May 26th, 2020 by 4URSPACE

   Posted in Acqua di Parma, Beauty, Europe, Italy, Milan |

   

   

3. Prada Group acquires four stores in Milan from Fratelli Prada

   October 31st, 2019 by 4URSPACE

   Posted in Europe, Italy, Milan, Prada, Retail |

   

   Prada Group, the holding company listed on the Hong Kong Stock Exchange has agreed to buy the four Prada stores in Milan for EUR 66 million from Fratelli Prada, the co-founders of the Prada house. Fratelli Prada is owned by Miuccia Prada, Alberto Prada and Marina Prada Bianchi.

   The stores being sold include Prada’s first ever store at Galleria Vittorio Emanuele in Milan, which the brand opened in 1913, two stores in Via Montenapoleone and one in Via Spiga. In a statement, the company said this “will be an important step in further developing and extending the group’s brand identity.”

   Although Prada has seen rising sales, their stock has fallen six percent this year. Like many luxury brands, Prada can expect a potential hit to their growth due to ongoing protests in China.

4. The First Persol Concept Store is Born in Milan

   September 23rd, 2019 by 4URSPACE

   Posted in Europe, Italy, Milan, Persol, Retail |

   

   A few kilometers from its home city of Turin, in the beating heart of Milan, Europe’s first Persol concept store could only have debuted in Brera, the iconic district for art, fashion, and style, at via Fiori Chiari, 16.

   

   The store’s one thousand square feet proudly display the brand’s love for refined materials and the master craftsmanship behind every pair of glasses, without ever neglecting attention to authenticity and contemporary style.

   The basic idea was to reveal the authentic architecture of the site chosen to host the Persol concept store via a process of recovering the building’s existing embedded features, rather than hiding them with new ones, thus creating a link between the store and the neighborhood, and between the essence of the brand and the soul of Milan.

5. The First Swarovski Crystal Studio Store is Now Open

   September 17th, 2019 by 4URSPACE

   Posted in Europe, Italy, Jewelry & Watches, Milan, Swarovski |

   

   The first Crystal Studio store in Milan’s elegant shopping street Via Dante is now open. Infused with SWAROVSKI’s DNA of craftsmanship, innovation, and magic of light, the Crystal Studio places customers and their unique needs at the heart of the experience, encouraging creativity and spontaneity.

6. UNIQLO Marks Launch in Italy with Opening of First Milan Store

   September 13th, 2019 by 4URSPACE

   Posted in Europe, Italy, Milan, Retail, Uniqlo |

   

   UNIQLO, the Japanese global apparel retailer, has opened its first store in Milan today September 13th. The new store, which marks the company launch in Italy, is located on Piazza Cordusio, a short walking distance from Piazza Duomo, and promises to be a beautiful window to showcase LifeWear and promote the UNIQLO brand.

   LifeWear is the company’s unique philosophy regarding clothes, tooted in the belief that rational and excellent design, plus the best in modern production techniques, creates perfect high-quality and affordable clothing that meets the needs of everyone’s daily lifestyles.

7. Canada Goose is planning to open six new stores

   April 9th, 2019 by 4URSPACE

   Posted in Canada, Canada Goose, Europe, Italy, Milan, Retail, Toronto, United States |

   

   The performance luxury outerwear brand plans to open six new stores, with two in Europe, one in the United States and three in Canada. The locations, set to open in fall/winter 2019, include Canada Goose’s first-ever store in Italy, in Milan. With an Arctic-inspired mid-century environment, the Milan outpost will combine design elements of both Canadian and Italian heritage.

   In the U.S., Canada Goose will open its fifth location, at Mall of America, Bloomington, Minn. In Canada, the brand will open its second Toronto location, at CF Sherway Gardens. It will also open a store at West Edmonton Mall, Alberta, and at Cascade Shops in Banff.READ MORE

8. Tom Dixon to Unveil Restaurant and Showroom in Milan

   March 22nd, 2019 by 4URSPACE

   Posted in Europe, Home & Furnishings, Hospitality, Italy, Milan, Tom Dixon |

   

   London-based designer Tom Dixon has announced plans to launch a dual restaurant and showroom in Milan. Dixon’s Design Research Studio will craft the concept, known as The Manzoni, for Milan design week from April 9 to 14. The 100-seat restaurant will serve as Dixon’s first permanent space in Europe and will allow the brand to showcase products during the design forum.

   Tom Dixon just relocated its headquarters to Kings Cross in London, where it unveiled a new studio, showroom and eatery as well.

9. Luisa Spagnoli: New look for the boutique in Corso Vittorio Emanuele II, Milano

   October 17th, 2018 by 4URSPACE

   Posted in Effebi s.p.a., Europe, Italy, Luisa Spagnoli, Milan, Millwork Production & Installation, Retail |

   

   For its 90th year of activity, which falls this year, the Perugia-based fashion house Luisa Spagnoli has remodeled its historic Milanese boutique in Corso Vittorio Emanuele II, at the corner of Galleria San Carlo.

   Effebi s.p.a. is the Millwork company who has worked with the brand on the project

   Effebi s.p.a. creates bespoke environments for the most prestigious Italian and international brands: rich in charm, beautiful places to live in, remember and return to. From design to the prototype, from production to assembly, we take care of the entire process, also offering turnkey service.

10. A new store in Milan is designed to age like an old pair of jeans

    October 12th, 2018 by 4URSPACE

    Posted in Architects, Area-17, Europe, Italy, Jacob Cohën, Milan, Retail |

       

    Jay Gatsby would not look out of place inside the new Jacob Cohën flagship store in Milan. In fact, had the sartorially-savvy character worn jeans at all, the retailer’s denim constructions would likely have been his first choice: they offer maximum tailoring, personalization, and craftsmanship. So, when the Cohën team brought on interior design and architecture firm Area-17 to design the space, they had already their traditional, core values sturdily established: maintain a sense of laid-back elegance, comfort ­– preciousness, even. The key was to have a store that would reflect the denim itself.

    Area-17 is a full-service architecture and interior design firm, whose philosophy of work is rooted in the Italian design culture. We proudly pursue the excellence of the Italian design, providing our clients with innovative design solutions, fulfilling their cultural, aesthetic, operational, and marketing objectives. The firm specializes in retail, hospitality and residential environments, with a focus on high-end and luxury sectors.