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Category Archives: Sephora
The beauty retailer has signed a long-term lease in the new lifestyle Retail and Entertainment Center.
Thor Equities Group, a global real estate leader, today announced Sephora has signed a long-term lease at Town Square Metepec, a new lifestyle retail and entertainment center in Mexico totaling 1.7 million square feet.
“We are pleased to welcome one of the world’s leading beauty retailers to Town Square Metepec, the new center of fashion, experience, and entertainment for the State of Mexico,” said Joseph Sitt, Chairman of Thor Equities Group.
Located in the residential area of Metepec, one of the fastest growing regions in Mexico, Town Square Metepec is distinguished by its modern architecture, innovative design, and expansive green spaces.
Thor Equities Group – comprised of Mexico City-based Thor Urbana, Thor Equities Europe, and Thor Equities North America – is launching four new projects in Mexico totaling approximately 7 million square feet in October and November.
The company is also continuing to develop, acquire, reposition and operate commercial, hotel and mixed-use projects in major cities and tourist destinations in Latin America. Other Thor projects opening in Mexico over the next two years include Ritz-Carlton, Mexico City, the luxury brand’s first hotel in Mexico City; and The Park San Luis Potosi, a mixed-use lifestyle retail center totaling 1.6 million square feet.
Sephora has opened its second Studio, a 3,580 square-foot store in Hoboken, New Jersey. The store comes 10 months after the first Sephora Studio opened on Boston’s Newbury Street in July of last year.
The store features tech-enabled beauty discovery like the Virtual Artist tool, which lets users virtually try on different looks, and the Color IQ feature, which scans a customer’s face to find a foundation match.
But it’s not all tech — there are also beauty classes, a concierge advice service and services like facials. The company plans to open more Studios this year, including in Brooklyn, New York; Los Angeles; and Washington, D.C.